September 25, 2012

Google Play Celebrates 25 Billion Downloads

Today is a historic day for Google Play. According to the Android blog, Google’s app store has surpassed the 25 billion download milestone. Android’s digital marketplace currently houses 675,000 apps and although Google Play is still a tad behind the App Store’s download count (Apple announced that it had hit 25 billion downloads back in March) the marketplace has almost caught up and seems in position to overtake the original App market giant. To celebrate its milestone Apple rolled out a  special promotion, giving the lucky user who downloaded the 25 billionth app a $10,000 iTunes gift card. The contest was won by a man in China, who downloaded physics-based puzzle game “Where’s My Water?”.

Jamie Rosenberg, Google’s Director of Digital Content, took a moment to comment on the accomplishment today. Rosenberg stated enthusiastically, “Twenty-five billion is more than twice the distance, in miles, that the Voyager 1 spacecraft has travelled since its launch 35 years ago. It’s the amount of time, in minutes, that have passed since some of our earliest ancestors began to set foot in Europe. And now, thanks to all of you, it’s a Google Play milestone. We look forward to the next 25 billion.”

Google Play hitting a milestone is great and all, but for those of you who read that bit about Apple’s austere promotion, you’d rightly be thinking what you stand to gain. The answer- discounted apps for the next five days. Google says that various apps from app publishing giants EA and Rovio will be available for a mere $0.25, adding that they intend to run a myriad of other special promotions, including app collections such as “25 banned books” and “25 movies you must own” at the same wildly low prices.  Be sure to keep your eye out as details about other deal should be hitting Google Play throughout the week as well.

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